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Email Marketing Case Study: Parker Harris
Volumes have been written about email marketing and the benefits of using it to communicate with customers and drive sales. But how do companies use email marketing in real life and what sort of results do they achieve?
We thought it would be interesting to feature one of our clients who uses email marketing as part of their online marketing strategy.
All about email marketing
Firstly, if you don’t know what email marketing is, you really do need to talk to Rubious! As one of the most powerful marketing tools any business could ask for, an email marketing system is not only indispensable, but extremely affordable too.
Season’s (electronic) Greetings
If you are thinking about cutting down your carbon footprint—and your costs—this holiday season by sending out an email greetings card, then here are some tips for you.
Email marketing and Spam
If you have ever received an unsolicited email then you know how aggravating spam can be. It is even worse when there is no clear way to stop receiving emails from that company, as your inbox gets filled with unwanted marketing.
To ensure your customers never experience this frustration, we recommend the following for all email marketing:
Email Marketing – an under utilised tool
Email marketing is consistently rated as the primary means of business communication (ahead of telephone and postal mail), and so it seems unthinkable in this current day and age that people are not utilising this fantastic, cost-effective marketing tool.
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