In the form of a capsule, Razorwire Energy is the simplest, most effective way to obtain that all needed energy boost. Razorwire Energy commissioned Rubious to design and build a uniquely styled, yet simple marketing website for their new product.
The site design reflects the aims and ambitions behind the product – high energy and impactful. Large, strong photography is used to push home an all action feeling. The brand and product are young and it is anticipated that the website content and features will grow as the brand/product grows itself.
Click a beacon to learn more about the features of this website
Users can click a navigation to smoothly auto scroll them to the relevant section of the site. The site utilise a 1 page design, which houses many small sections and bands of content which are designed to keep content punchy, informative and more appealing to users.
Users can download a PDF directly from the site. No need to register details.
Small icons indicators
Iconography was used to highlight a key USP.
As the site was designed to be minimal in structure, we still needed a method of including additional content for blog articles on occasions. Contents for a blog article are only display when a user clicks a link.
USP icons were designed to hit home the impactful selling points of the product.